Creator Sourcing

SKIP THESEARCH

Stop searching for creators. Start working with them. Pre-vetted, pre-priced, delivered to your inbox every week.

@alexvreelandYouTube
CPM$6.20
Median Views84K
Rate$2.1K
Beauty & Skincare · 847K subs
@mikaelakim★ Top 5 CPM
CPM$4.80
Median Views210K
Rate$4.5K
Fitness & Wellness · 1.2M subs
@jordantalesVetted
CPM$12
Median Views95K
Rate$450
Outlier Rate35%
Tech & Gadgets · 320K subs
Status Quo

Stop chasing emails.Stop doing busy work.Start picking talent.

Sourcing
Query YouTube algorithm for AI/dev tool creatorsPull trending creators in the AI and developer tools space. Filter by engagement velocity.
Score TikTok creators covering AI productsIdentify creators reviewing AI tools. Cross-reference audience quality and tech relevance.
Map the LinkedIn tech influencer landscapeFind thought leaders driving B2B SaaS conversations. Verify audience is decision-makers.
Verify audience demographics for batch #6Confirm audience skews technical. Check geo, job titles, and platform overlap.
Flag creators with competing AI tool partnershipsCheck recent sponsored content. Identify exclusivity conflicts before outreach.
Run brand safety review on top 20 candidatesReview recent content for off-brand takes, competitor endorsements, or controversy.
Cross-reference @techreviewer across platformsValidate follower authenticity and engagement consistency across YouTube, TikTok, X.
Week 4 shortlist complete - 300 creators scoredRanked by CPM, audience fit, and content quality. Ready for outreach.
Outreach
Find contact info for 150 creators from batch #6Check bios, websites, management pages. Half don't list contact publicly.
Write personalized pitch for @ai_breakdownReference his GPT comparison series. Position the integration as a natural fit.
Write personalized pitch for @devtools_dailyReference her developer workflow content. Tailor the brief to her audience.
Write personalized pitch for @startupshowReference his founder interview series. Explain the product demo angle.
Route top 10 picks through talent managementSome have managers, some agencies. Each adds days to the timeline.
Manage 28 active response threadsTrack who replied, who ghosted, who needs follow-up. Nothing falls through.
Send follow-up #3 to batch #4 non-respondersVolume is the game. Every missed follow-up is a missed opportunity.
Batch #3 outreach complete - 180 emails sentPersonalized outreach at scale. Not blasts. Every email is unique.
Negotiation
Research market rates for AI/tech YouTubeCPMs vary wildly by sub-niche. Need data from hundreds of deals for context.
Request rate cards from 8 new respondersSome send a deck. Some ask for budget. Every negotiation starts differently.
Define deliverable specs for @devtools_dailyIntegration format, script approval, usage rights, posting timeline. All custom.
Negotiate whitelisting rights with @ai_breakdownPaid amplification rights add 20-40% to the rate. Worth it for the right creators.
Compare pricing across all active negotiationsWithout data from hundreds of deals, you can't spot who's overpriced.
Counter-offer @startupshow - quoted $6,000Market data says $3,500 is fair. Negotiation takes rounds, not emails.
Closed @techreviewer at $2,800 (down from $4,500)40% reduction with data-backed counter. That's the value of market context.
Contracts & Payments
Draft agreement for @ai_breakdownDeliverables, rates, timelines, usage rights, exclusivity. Every deal is different.
Draft agreement for @devtools_dailyHer manager has a preferred template. Reconcile terms with ours.
Add FTC compliance language to all contracts#ad, #sponsored, paid partnership labels. FTC holds the brand accountable.
Route 3 contracts through legal review3-5 business day turnaround. Per contract. Multiply by every deal.
Collect W-9s from 4 new creatorsTax compliance before any payment. Half need help filling it out correctly.
Set up payment routing for @startupshowManager wants payment to the agency. Different routing, different timeline.
Finalize exclusivity terms with @techreviewerTheir lawyer has redlines on the usage clause. Another round of revisions.
Executed agreement - @devtools_dailyMultiply this by 20 creators. Then 50. Then 100. Every campaign.
Performance
Confirm @ai_breakdown video went liveDid he post? On time? Right platform? Correct disclosures and links?
Confirm @devtools_daily integration went liveCheck deliverables against contract specs. Verify tracking links work.
Set up attribution tracking for batch #4 creatorsUTM parameters, promo codes, landing pages. Without them you're blind.
Calculate CPM across all March creatorsReal-time performance data across every creator, every post, every platform.
Identify which creators to rebook for next quarterFor every 10, 1-2 are outliers. Find them fast and lock them in.
Build March campaign report for stakeholdersROI attribution, CPM benchmarks, top performers. Data-driven decisions.
Pull 48-hour metrics for @startupshow postViews, engagement, clicks, conversions. For every post, every creator.
Scorecard complete for @techreviewerPerformance data compounds. Every campaign makes the next one smarter.
We did the hard part

Partnership is one click away

We present to you a pre-vetted creator we've spoken to on behalf of your brand and show you only the relevant data points and next steps if you want to work with them.

Tina Huang
Tina Huang
YouTube · 1.1M Subscribers

Ex-Meta data scientist turned YouTube educator. AI tools, data science career paths, and tech tutorials. Top 5 CPM in network with 3 viral hits.

CPM$20 #3
Rate$3K #8
Median Views150K
Outlier Rate40%
DeliverablesPre-Priced
Dedicated long-form video
YouTube · 8-12 min
$3K
Three shorts package
YouTube + IG Reels
$1.2K
How It Works
01
Learn

We learn about your company and audience to build a sourcing strategy designed for you.

02
Source

We query the algorithms of each platform to understand which creators are winning right now.

03
Vet

Outreach, rate negotiation, brand fit scoring, and engagement verification.

04
Deliver

Pre-vetted, pre-priced creators. Book, save, or pass. Minutes, not weeks.

Trust and Safety

We represent your brand like it's ours

Every creator touchpoint gets tender loving care. Our team reviews and approves every touchpoint and interaction. It's never autopilot.

01

Custom Branded Outreach

Every creator hears from us on behalf of your brand. Custom domain, your messaging, your voice. We take representing your brand dead seriously.

02

Human Approval, Everything

Our team reviews and approves every touchpoint and interaction. Even creators we never work with leave with positive brand sentiment. It's never autopilot.

03

Everything Is Auditable

Every email, negotiation, and creator interaction is logged. See exactly what we're doing on your behalf. Total transparency.

Agent Native

MCP Access6 endpoints
Creator profiles
Rate history
Recent videos
Video performance
Kiko analysis
Use CasesMCP
Custom AnalysisBuild your own reports
Tool IntegrationPlug into your stack
Agent WorkflowsAutomate decisions
SkillsPackaged Workflows
Creator Intel
Creator Comparison

Compare creators side-by-side on audience fit, engagement, pricing, and brand safety scores.

Performance Intel
ROI Benchmarker

Benchmark creator performance against category averages. Identify underpriced talent before the market catches up.

Campaign Ops
Brief Generator

Turn shortlist data into creative briefs your team can send to creators immediately.

Let's work.

Free trialCancel anytimeMoney-back guarantee

Shortlist

  • 12 creators per week
  • Pre-vetted and pre-priced
  • Book / Shortlist / Pass interface
  • Custom branded outreach
  • MCP access
  • Skills
$500/mo
Start Free

Full Service

  • Everything in Shortlist
  • Hundreds of creators per month
  • Contracts + Legal
  • Payment processing
  • Creative briefs
  • Performance tracking
  • CPM + ROI attribution
$3,000/mo
Get Started

Enterprise

  • Everything in Full Service
  • Unlimited categories
  • Custom integrations
  • Embedded operations team
  • Dedicated account operator
  • Live strategy sessions
Custom
Let's Chat